Task

Develop the idea of a commercial about a new package of services from VOLIA, organize the production of the video and prepare a number of creative materials.
The new package “All Inclusive” from VOLIA consists of a full range of telecommunications services: Internet, Mobile Internet 4.50, Mobile Communications and Television.

Solution

In the testimonial video we show that with the “All Inclusive” package the consumer wins in all services, getting everything that is in the world of entertainment, thanks to exclusive services within one “All Inclusive” package.

We compare the services of the new “All Inclusive” package with the victory in the sports competition. Why? Yes, because the consumer wins in everything! At home – fixed internet with the maximum possible speed – this time! On the street – mobile internet with the same maximum speed of 4.5 6 – it’s two! And everywhere: both at home and on the street – modern television and air control – it’s three! All inclusive – so all the benefits in the world of entertainment are yours !.
Slogan
With the package “All inclusive” from WILL you win in everything!